Sunday, August 18, 2019
Manufacture In Scotland Today :: essays research papers
Contents           Contents page                         Page 1           Introduction                         Page 2           Electronics                         Page 3           Semiconductors                    Page 5           Aerospace                         Page 6           Automotive                         Page 7           Conclusion                         Page 8           References                         Page 9 â€Å"Manufacturing In Scotland Today†Introduction This report is not so much on the state of the manufacturing industry in Scotland but rather of it’s current success. Scottish productivity consistently ranks among the highest worldwide and multinational companies have expanded their presence in Scotland to capitalise on this. Due to the extent of the manufacturing industry in Scotland I am going to focus on four areas these being: Electronics, Semiconductors, Aerospace and Automotive manufacture. Other major areas of manufacture in Scotland include Biotechnology (which I will touch upon later), Food (with annual sales totalling  £7.3 billion) and Textiles. Scotland is the home to around 550 electronics companies including multinational giants such as IBM, Compaq, Motorola, Matsushita and Phillips. Scotland also has one of the highest concentrations of semiconductor fabrication companies in Europe including NEC, Motorola, National Semiconductors and Raytheon Systems. While the Scottish aerospace industry comprises of 52 companies including BAE Aerostructures, GEC Marconi Radar and Control Systems, Greenwich Caledonian, Rohr, Bond Helicopters and Woodward Governor and it has world-class expertise in electronics, plastics and aluminium founding, all of which are increasingly important in automotive manufacture. All these companies chose Scotland. Home to Europe's most experienced electronics work-force the Scots are known worldwide for their work ethic, as well as for their skills and initiative they are praised for low turnover rates, low absenteeism, and high levels of responsiveness to training and new technologies. Partly this can be put down to Scotland’s educational system which places particular emphasis on electrical engineering, science, mathematics and computer-related studies. Also producing more engineering graduates per capita than all other EU nations. Scotland also offers the ideal location for companies requiring access to the European market through access to Europe in a matter of hours with it’s modern airports, motorways, deep water seaports and advanced rail freight connections with Europe. Electronics The so called Silicon Glen area of Central Scotland is one of the most concentrated areas of electronics activity in Europe. Home to many companies from America, Japan, as well as European multi-nationals and of course independent Scottish companies. Many leading electronics companies have operations in Scotland, including IBM, Hewlett-Packard, Canon, Compaq, Packard Bell, NEC, Sun Microsystems and Mitsubishi. Altogether they employ 41,000 people, with another 29,900 supporting directly. Total product sales of the Scottish electronics sector amounted to  £15.5 billion in 1996 with Scotland producing:                †¢Ã‚     32% of personal computers made in Europe,
Saturday, August 17, 2019
Love Conquers All
Love conquers all, let us too surrender to love. †Love could be described as insanity and outrageous to those who know it or even despise it. Love conquers all. If the obstacles be physical, which we cannot change ourselves, then our minds will mold as we see fit, even if it means going insane. Love conquers all because, being only one true love, it has no conditions. After getting a taste of love we will stray, only to come back for more, for it's what our souls yearn for. Thus, conquering the obstacles and abilities Of life.Love conquers the views of society. During the Civil Rights Movement, the â€Å"Blacks†or African-American people were being discriminated in America and other countries, it became obvious to a lot of African-Americans that violence against violence was getting them no where. Blacks loved their families, friends, countries, and white people. They were going to stand up for their rights as humans, but to do this they had to make obvious what the wh ites were doing to the blacks. African-Americans let themselves be beat and murdered. They protested by not going to places they were allowed or/and ongoing to places they were ‘t allowed to go to.It took a while, and it still goes on today, but the labels and views of society have been ever so more lifted off their shoulders. Love conquers all, including time. In the movie Maleficent, the fairy whom had lost her wings to her childhood friend and romantic lover, had cursed his newborn baby girl as revenge. After taking care of the baby girl, Aurora, from a distance, Maleficent thought she hated this child. As the girl grew, Maleficent grew in her love for Aurora. Finally, when the curse had taken place, Maleficent knew what she had done long ago now affected her and she devastated by this.When all hope seemed lost, she herself had lifted the curse from Aurora because of her sincerity of repentance and love for Aurora. At first Maleficent had thought there was no such love with out conditions, but even though it took a long period of time she still learned there was such a thing and became a happy fairy with her wings once again. Love conquers all, even the forces of nature and disease. Most of these may seem impossible to a lot of people. Jesus, the Son of God, had done lots of oracles. But He said, â€Å"Your faith has saved you. †Love comes with great faith in God.Jesus had died for our sins because of His great love for us and because he is Love. At the Last Supper a miracle occurred done by Jesus. He turned wine into His Blood and bread into His Body and said, â€Å"DO this in remembrance of me. †Thus, Catholics go to mass and relive this miracle of salvation. There have been times when the Blood or/and Body of Christ has been stolen and found in later years. When found, research had been done on the Blood or/and Body of Christ and concluded in astounding results. There was actual blood and body pieces still intact that described a tor tured male just as Jesus had been tortured.There have been people who have prayed to God through the intersection of Mary by praying the Rosary. Catholics and Non-Catholics, have prayed for others who have had a disease, for example cancer, to be cured. Sometimes their prayers weren't answered overnight or at all but these people had faith in God and dedicated themselves to the praying the Rosary. Their sincerity and faith took a toll and their prayers answered, the cancers cured, and as mom response from Mary, the people could smell roses eater their prayers had been answered or even if they weren't answered.Love conquers all. Whether it be the views of society, time, the forces of nature, diseases, and-ourselves. But, we must understand that suffering is part of love as long as we roam this earth. All of us have tried to avoid suffering. Has it not become obvious that our love is strongest at what seems the most difficult times? God refines us like silver in the fire Of our suffer ings. Fall in love with God and love will truly conquer all.
Friday, August 16, 2019
Banking and Its Influential Factors in the Economy
Banking is one of the most influential factors on the economies of today†s society. As with everything these days, technology is changing where, when and most of all, how we do things, specifically banking and other related financial transactions and arrangements such as mortgages, etc. Recently, in Toronto, the very city we live in, we were in the midst of two possible bank mergers, which would have changed banking and on a larger scale the entire economy, in many ways. In comparison to the larger banks of the world, Canada†s most major banks are not even close to the size and caliber of international banks like ING Direct, for example. This would not typically be a problem for Canadian banks, however when these international banks move into Canada, which has happened already, and is bound to happen even more as time passes and Canada becomes a more prosperous country, it quickly becomes a very large problem. Banks are an extremely affluent business. Regardless of where you are in the world banks are right at the top of the list when it comes to capital, equity and earnings. Canada fits right in, in comparison to the rest of Canada. But when we compare Canada†s banks to those of other countries, or even better, international banks, they are simply insignificant. For example, hypothetically speaking, if the entire world were opting whether or not to adopt a single currency, most deciding factors would be made by the banks of each individual country. Canada, although it is a major world leader in many other categories, would not be looked upon as a country that knew much about international stature, in terms of banking. In this essay I will try to prove how banking is one of the most influential factors on the economy by using factual cases from recent times. What does better customer relations†mean? Increasingly, customers are demanding more convenient ways to do their banking. An Ernst and Young study (Technology in Banking Report) concluded, â€Å"nothing changes in the banking world if customers cannot get financial services when and where they wish†¦this means anywhere, at any time. †Statistics show that ATM†s telephone banking, and home banking account for over fifty percent of all banking transactions today, and total non-branch activity is growing at fifteen percent a year. In one survey (Web-Tech, Inc., May 17, 1995), eighty-two percent of 18- to 34-year olds polled preferred banks with 24-hour service. Customers are also demanding a more sophisticated mix of products tailored specifically to their financial needs, and non-bank competitors are better fulfilling these needs. Banks today hold only 20% of household financial assets, versus 34% twenty years ago; they have 30% of business deposits, versus 42% only seven years ago. Non-bank credit card providers have gained inroads against banks, holding a 25% market share versus 5% in 1986 (WebTech, Inc., May 17, 1995). Internet banking offers an attractive solution to this redesigned products and services. Customers have 24-hour graphical-interface access to their accounts and appreciate that their bank is doing something to make banking easier for them. A country, like a business or a person, is constantly doing anything in its power to better itself. A business, like a society, is either growing or declining; the competitive world allows no other options. Human nature will allow no state of rest. Economics is the study of production, distribution, exchange, and consumption of goods and services (Ammer, pg. 186), all of which, if stopped, would cause a business or a country to grind to a halt. From these statements we realize that change is an integral part of the world of economics. Not necessarily a change in what we create, rather the way we do it. Technology, that is, the development of new materials, products, machinery, and processes can create new products and concepts as well as improve production and efficiency for existing products a few key factors that determine economic growth. As a result, new jobs are created, existing ones are made easier and more efficient, and the in the end there is a greater profit margin (Thurow, pg. 69, 304). To understand this topic I will look at the effects of technology on economic growth compared to those of the other four factors, There are five factors, which affect a country's economic growth, Each factor has its own effect on economic growth, however together they produce a greater overall effect. Picture a bank without any branches. No tellers. No rows of desks. No racks of brochures, no automated teller machines outside. Picture, in fact, a virtual bank, one that for the customer exists only in his or her office or home, as images on a computer screen. US financial institutions are moving towards â€Å"virtual banking.†This strategy is about making bank products and services available to customers any time and any place they want them. As virtual banking becomes more popular, it is very likely that more customer service will be seen while the number of traditional teller-staffed branches will decline. Bank customers will move away from traditional banking and will become more dependent on electronic transactions using ATMs or PCs (Britt, Savings&Community Banker, February 1995, p.9). Thanks to this â€Å"technical revolution†, financial institutions are using software programs, online services, and even the Internet to allow customers to check balances, pay bills, and transfer funds among accounts. Bankers promise that, in the near future, we will also be able to more easily buy certificates of deposit, mutual funds, and other investments, and even apply for loans electronically. For most people, today's best option may be plug into their bank through one of three leading home-budgeting software programs, these programs are: By charging $5 to $20 a month for such services, banks are sure to cash in on the high-tech superhighway. This would make everything much easier for customers. All that is required is a personal computer, software and a modem, all of which the majority of people in today†s society have. On-screen instructions, filled with colorful graphics and pictures, explain how to select and work on various tasks. The system automatically calculates and updates account balances and keeps records of bills. A handful of banks have already set up home pages on the Internet to provide information to their existing and potential customers about upcoming services. They started their transactions. Internet banking differs from the traditional PC banking model in several ways. In most home banking ventures, the bank sends an application software program to the customer which runs on the customer's PC. The customer then dials into the bank with their modem, downloads data, and runs the programs that are resident on their computer, perhaps sending back a batch of requests such as transfers between accounts. It demands more and more space and speed from the customer's computer. With Internet banking, on the other hand, there are potential customers who already have all the software they need to do their banking, since all they need is a browser. The actual banking software resides on the bank's server in the form of their home page. This software can be updated at any moment with new information, such as new prices or products, without having to send anything to the customer; it can also continue to expand and become more sophisticated without becoming cumbersome for the customer to operate. Banking with a browser, on the other hand, involves a continuous, interactive session, initiated by a local telephone call to a local access provider or online service. By developing internal expertise today, banks can prepare themselves to react quickly and efficiently to competitive moves and consumer trends as the financial services industry changes. Employees at Bank of America, Chemical, Wells Fargo, and other large U.S. banks use them to buy lunch and snacks. Smart cards-plastic cards with computer chips-are starting to be used for prepayment, debit, and credit purchases all over the world. In the U.S., smart cards can be only used at a contained group of machines, or for one purpose. â€Å"They are part of the broader shift to electronic delivery, to making ATMs more functional, to using PCs and the Internet to do home banking.†says Edgar Brown, senior vice-president of alternative delivery products at First Union, Charlotte, N.C. One of the advantages of using chips on cards with or instead of magnetic stripes is better security. Microprocessor chips are very difficult to alter or forge. Chips can carry more information than magnetic stripes can. A microprocessor chip can store up to eight kilobytes of data. Smart cards make cheaper and faster payments possible. Money can be deducted from a chip without on-line authorization. This makes for a two-second transaction versus an up-to-two-minutes one, and telecommunications costs are saved (Lunt, P., ABA Banking Journal, September 1995, p.46). We can plainly see that there are many factors having great importance, when dealing with the economy. There are many things we must take into consideration in order to make any kind of an informed economic decision.
Thursday, August 15, 2019
Literature Review on Marketing Essay
This part of the thesis deals with the research and critical comments on various literatures related with the marketing activities that can be implemented by a firm to improve their business performance. Marketing Strategy: According to Ferrell and Hartline (2010) Marketing Strategy is both art and science where the firm finds or plans ways to deliver their value by fulfilling the needs & wants of their potential customers. This helps in determining the marketing mix and analyzing the competitive advantage of the firm by implementing and presenting new ideas so as to satisfy their customers. Employing strategies helps in increasing the level of sales by branding, advertising & promotion. So as per the authors (Ferrell& Hartline, 2010) the points that are to be taken under consideration by a firm to properly establish a marketing strategy are discussed below: Firstly, a proper marketing plan is to be established as it helps in providing the necessary detailed outline to carry out the marketing program for a firm. As per the authors ,the marketing plan is not at all similar to a business plan; but a business plan contains a marketing plan along with financial, capital and human resource. Therefore, the core means to accomplish the desired goals & objectives of an organisation’s marketing strategy is through its well defined marketing plan. Secondly, a firm must aim in seeking marketing opportunities available by collecting and analyzing the information. The technique used for data collection& analysis is through situation analysis; which is a process of data collection that describes the current& future issues & trends that can have an effect on the internal, customer, external environments respectively (Ferrell& Hartline, 2010). This helps in making the strategy by identifying the environment of the business is dealing in and analyze whether the plan will be beneficiary or not before implementation. Then, a Marketing expansion is to be made by identifying in the best interest of the their customers using marketing tools like segmentation & targeting and this can be calculated by identifying the customers buying process because it will help the managers in rea lizing who are their customers & what exactly do the customers want (Ferrell& Hartline, 2010). Finally, the firm has to implement the plan but must execute certain activities to increase employee motivation and commitment in achieving the desired goals and objectives effectively by controlling & evaluating the marketing strategy as per the plan proposed. Therefore, implementation of marketing strategy is incomplete without a control mechanism (Ferrell& Hartline, 2010). The key in effective strategic controlling is by maintain an appropriate communication system and the managers must make business decisions as per the interest of the organisation and its customers. Thus, marketing strategy is a never ending process making it important for the managers to monitor and evaluate the outcomes of the plan that has being implemented for future benefits as it can allow the firm to concentrate on its limited available resources & seek their opportunities to increase sales and achieve a competitive edge. By this we can say that strategy plays a key role for a company to be successful in a way that can obtain benefit against its competitors. Analysis of the environment: According to Richard Lynch (2006), analysis of the business environment for an organisation is certainly an important part for this report, as in a much broader sense it helps to describe everything and everyone outside the firm. This includes customers, competitors, suppliers, distributors, government and social Institutions. The following will briefly explain about few marketing analysis that are to be considered for gaining a competitive advantage. The Strategic Analysis is a part of the environmental analysis that contributes in strategically analyzing of the environment by firstly, measuring the Market Size which will enable a firm in assisting and developing a strategy task, then the Market Growth for comprehending how much the market has grown over the years as the growth mainly relates to the organisation’s objectives & lastly, the Market Share to realize how much portion does the firm consume & take benefit within the market in comparison with its major competitors (L ynch, 2006). But for this to be applied the market must first be defined properly meaning the company must realise exactly in which particular market or markets it is entering. The PESTEL Analysis basically defines the Political, Economic, Social, Technological, Environmental & Legal factors that can affect the firm as it offers a valuable starting point of the overall environment surrounding an organisation (Lynch, 2006). Though the PESTEL analysis is depend on past events and experience, but the analysis can be used as a forecast of the future by the managers. Although, this analysis is effective but must be updated on a regular basis as over time the lifestyles, regulations, culture and technology keeps on changing. The Degree of turbulence at the general level of environmental analysis considers the basic conditions surrounding the organisation (Lynch, 2006). Special attention needs to be directed to the nature and strength of the forces driving the change in the dynamics of the environment and the environmental forces that immediate the organisation can be measured according to firstly the Changeability which is the degree of the environment that is likely to change & the Predictability which is the degree of those changes that can be predicted. Lastly, the managers of an organisation must determine the Key Factors of success that helps the organisation in achieving their main goals & objectives as the resources, skills and attributes of an organisation that are vital to bring success in the market place (Lynch, 2006). Usually calculating & measuring the environmental analysis mentioned by the author Lynch; takes a lot of time & money of the company in determining the industry market by statistical tools which is not accurate making it risky & also based on the external factors that keeps on changing making it difficult for every firm to apply the analysis up to its full potential. But, still using Environmental Analysis helps the managers in making effective business & marketing decisions by determining the market industry in which the organisation deals in & identifying the essentials parts that are worth exploring to recognize the success that the firm has by gaining potential for customer satisfaction & differentiating itself from its competitors. The Analysis of the Industry’s Competitive Strategy: Competitiveness of a firm is its capability to achieve its targets. These targets are likely to be conveyed in a range of position depending on the context (Barney 2002). From abusiness perspective, a competitive firm requires to survive in the market and achieve the desired market share and profitability. The success of a competitive firm can be calculated by obtaining their current position in the defined market. According to Michael E. Porter’s (1985), the best model in realizing a firm’s current situation is by Porter’s five forces model. This identifies the competitive strategy that an operating business has & aims at defeating its rival companies. According to Porter (1985), the guidelines of rivalry are characterized into â€Å"five competitive forces†. These competitive forces are entry to the new competitors, threat of substitutes, bargaining power of buyers, bargaining power of suppliers, and rivalry among the existing competitors. Porter (198 5) further explains that the industry arrangement is reasonably stable, but can altered over time as the industry progresses, and the strong points of these competitive forces varies from one industry to another. Based on this model there’s ahelp in analyzing the bargaining power of buyer’s which willeffect the price that a firm can charge.The power of suppliers defines the costs of raw materials; the intensity of rivalry influences prices of competing. The threat of entry places a boundary on prices, and outlines the investment vital to put offnew competitors; Threats from substitutes usually pose a threat whenever there is a technological or low-cost breakthrough. Chaffey (2002) supports Porter’s model forces as it still provides a useable framework for studyingthe threats arising. The value of Porter’s model enables managers to think about the current industry that is in a structured and easy-to-understand system for further analysis. But, the above model’s framework is fundamentally fixed, while the competitive environment in general is constantly changing and it does not apply to a nonprofit type of organisation (Lynch, 2006). It also assumes that the buyers have no major significance than the aspect of the micro-environment; But the customer are always considered to be more important than other aspects of competitive strategy development process. Thus in order to solve these issues the SWOT analysis can be implemented (Lynch, 2006). As the SWOT analysis determines the strength, weaknesses, opportunities and threats for a firm with in the environment it operates. Even though the model has been questioned with few critical remarks but for the managers of any major firm this model still demonstrates to be a useful for a competitive strategic analysis within the industry. So, there is no doubt that this is the best model that aims at defeating the major competitors in the market. Customer Relationship Analysis: According to Nigel Hill, Greg Roche & Rachel Allen (2007), Customer Satisfaction is all about how a firm succeeds in maintaining their customers as top of their agenda. This further identifies the 3r’s of customer loyalty which are Retention, Related Sales & Referrals. The 3r’s are basically the customer’s behavior that must staying longer, chose to use more of the services/products by a firm. This can be further useful by helping in noticing the customers Attitudes & Behavior towards the firm and prove to be effective for the firm’s achievement of their goals in satisfying their customers. Thus, to improve customer satisfaction organisation’s should focus on its resources on areas where they are least meeting the essential of their customer requirements. But as per the authors (Hill, Roche& Allen, 2007) ‘The profitability of customers increases the longer you keep them’ meaning is that the value of a customer typically increases over time by identifying a customer lifetime value by the following points. An Acquisition is a process of acquiring customers occurs wholly in the first year with a functioning business organisation i.e. before & just after becoming a customer. The Base Profit is the difference between sales revenue earned by a particular good or service and the cost to produce or provide that good or service. The Revenue growth will increase when the customers are satisfied as a satisfied customer have a tendency to buy or use more of the firm’s products or services. Customer satisfaction also leads to Cost Savings as long term customers will cost lesser in providing services as they became familiar with the organisation’s techniques & are more likely to get what they expect. In Referrals a highly satisfied customers will recommend and even applaud the product or service to their family & friends which thus brings more customer by eliminating the cost of acquisition of a customer. The long term customers who are satisfied with what the organisation has to offer will be also ready to pay a Price Premium meaning a higher price since they trust the product or service which results in adding value of the firm. According to Lynch (2006) The Internal Analysis is very crucial as it adds further value for an organisation which in turn is beneficiary for them if they take time in analyzing their business performance through which they can improve the overall customer satisfactory level. Hencethe firm must make in-depth analysis of their departments to determine which areas are to be immediately improved. Overall, it is very important & a responsibility of an organisation to establish a well refined relationship with their customer in such a way that satisfies them and results in earning more profits & establishing a competitive edge on a long term basis. The Market Segmentation: According to Sally Dibb & Lyndon Simki (1996), the market segmentation aims to identify groups of customers with similar needs and then the firm tries to select their segments by targeting thus determining how to position their products/services that helps to appeal in the targeted market of a region. This over all helps the firm in realizing which type of consumers are there and whether they prefer or like the services/products that the firm has to offer and this can be measured by making a research and getting at most possible feedback from the existing customers. The Segmentation process of a market segmentation comprises of three diverse portions namely Segmentation, Targeting & Positioning. It is very important to fully understand how different can the markets be segmented before making a final decision. It is clear that there are three points in the process at which assistance is defiantly necessary. As there is a need to recognize the categories of factors that will contribute to a positive result. During the analysis, it is important to create the qualities that emerging segments display. After the segmentation output has been confirmed, direction is needed for the criteria to review the desirability of the different segments. (Dibb & Simki, 1996) The most commonly used way is arranged in few steps, that tells that segments should exhibit measurability, so that segment size and prospective can be measured; substantiality, so that the segments are sizeable to be profitable; accessibility, to reach the customers in the segments; actionability, letting segments to assist successfully with marketing programmes and lastly; stability, so that resources can be safely financed (Kotler, 1994). This is clearly aimed at managers during the segmentation process, as it shows features that are in contradiction to emerging segments that can be matched. The problem concerning with market segmentation compared to the authors comments (Dibb & Simki, 1996) is the fact that marketers sometimes fail to produce a usable segmentation answer as it is very difficult for them to analysis information that is constantly changing making the data material collected not precise. On top of that, this analysis is mainly based on statistical information which is at certain point difficult to calculate accurate information as statistical data are also based on the closest assumption value. The Marketing Mix also plays an important role as it identifies the product/service of an organisation, then determine at what price to sell the goods and services, later defines the place which is suitable for production and announce effective promotion methods to bring more customers (Hill, Roche& Allen, 2007). In order to obtain market segmentation success the managers should become critical about the quality of information they are receiving as it plays a vital role for implementing a marketing strategy by questioning the source of data and considering when it was collected. The method of data collection should be correct, durable and must be up-to-date as soon as possible. Marketing ethics: As per Bodo B. Schlegelmilch (1998), marketing ethics is an ethical dilemma that deals with relating the marketing function. The ethical issues usually arise in marketing situations for a firm. This part thus relates to how a firm should make ethical marketing decisions to obtain the satisfaction of the society & must focus on the ethical issues that connect with analyzing the market opportunities that are available. Marketing has been criticized for hurting the interest of customers, society and the environment in the presentation of the marketing mix by stimulating societal moral decay, endorsing materialism and affecting the environment. â€Å"Marketing ethics is thus alarmed with the moral principles and values which guide the marketing decisions and activities in an ethical manner†(Jobber, 2010). The assistance of both the primary stakeholders (Customers, Employees, Suppliers, Shareholder & other investors) & secondary stakeholders (Media, Special-Interest Groups & Go vernment Institutions) is important to support the ethical activities of marketing practices (Schlegelmilch, 1998). But the most important factor for the reason that ethics are to be considered by the marketing managers are so to satisfy their organisation customers and employees (Schlegelmilch, 1998) as the customers are the people who buys the goods & service which runs the business & employees are those people that works for the company and are determined by their attitudes towards the jobs to keep the business running as well. While all other factors are directly or indirectly related with these two factors making it utmost important to satisfy them so as to achieve the desired goals & objectives. The Marketing activities has an impact on the society and the environment as a whole. Therefore the managers of the organisation should behave responsibly within the best interest of those who will be affected. In conclusion, marketing ethics is an important factor to be considered, despite the challenges and uncertainty a company faces with its applications. Conclusion This chapter presents the theoretical background of the major areas for marketing techniques of the research. The aimis to review the critical points of current knowledge including substantive findings on marketing techniques for theoretical and methodological contributions to a particular topicas the reviews are secondary sources and do not require any new or original experimental work.
Career Interest Profiler Essay
The results from my interest profiler were enterprising occupations, social occupations and conventional occupations. Enterprising occupations include starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business. Social occupations frequently involve working with, communicating with, and teaching people. These occupations often involve helping or providing service to others and conventional occupations frequently involve following set procedures and routines. These occupations can include working with data and details more than with ideas. Usually there is a clear line of authority to follow. The results of my competencies were organizing, strategizing, innovating, following instructions, adapting to change and entrepreneurial thinking. As stated in my career plan a lawyer, judge, supervisor of an office, administrative support worker, supervisor of protective service workers and supervisor of sales workers were examples of possible job titles that matched my competencies. According to my career plan the first result of my work culture preferences was supportive which includes a secure, stable environment, clearly defined jobs, goals and expectations, no conflicting demands, considerate management, focuses on employee welfare, lots of personal development and feedback, lots of recognition and celebration of success and a fun place to work. The second result was high powered which includes demanding jobs, career development, career advancement, the chance to learn new skills, the chance to try different jobs or work in different places, high salaries, likelihood of rapid promotion and other benefits. Last, but not least the third result was ethical which includes emphasis on fairness, active promotion of equal rights and justice for all, the chance to contribute positively to society and make a difference to people’s lives and an emphasis on social and environmental responsibility. After taking the assessments for my career interest profiler, competencies and work culture preferences, I have gained a lot of useful information about myself as well as in regards to what specific characteristics I possess and what type of employment opportunities I should be searching for. There was a ton of information to consider after looking at the results, but I feel as though I can take this information and apply it to my life as I am looking to advance within my career.
Wednesday, August 14, 2019
Persuasion in “12 Angry Men”
In his article, â€Å"The Necessary Art of Persuasion†, Jay Conger stated that persuasion is NOT about selling or convincing; rather, it is a learning and negotiating process. Good persuaders use and listen to ongoing and active discussions (or debates) to learn about their audience and include different opinions into a shared conclusion. In the movie â€Å"12 Angry Men†, juror number 8 (Henry Fonda) was not sure if evidence presented against a young defendant in court left reasonable doubt for a guilty conviction.The other jurors believed the presented facts and the defendant’s background warrants a guilty conviction. The movie showed how juror number 8 persuasively got the other jurors to review each fact logically, which led to an unanimous not guilty decision. Conger noted four essential steps use in effective persuasion. The steps will be use to analyze juror number 8 persuasion approach. The first essential step is establishing credibility with an audience. Conger noted that persuaders, to get support for an idea, have to build trust and confidence with their audience.A person can be persuasive by having a thorough knowledge and understanding of a subject matter OR relationships with people who trust the person’s motives. This is an important first step because people are allowing the persuader to persuade them and are committing time and resources towards the idea. Trust is essential. An audience needs to see and know if the persuader can execute sound judgment honestly. In the movie, juror number 8 displayed an ability to decipher real facts from questionable facts logically and sensibly when ask about the evidence presented during the trial.His character unlike juror number 3, who was excitable in a negative way was calm, approachable and straightforward. He listened to each juror’s opinions about the murder case and spoke respectfully and candidly about the burden of proof to juror number 2 (bank tell er). Juror number 8 gained credibility and trust from the other jurors using his character. The second essential step is framing arguments properly. It is critical to identify the tangible benefits and values that really matters to people being persuade.Effective persuaders consider what is important to an audience and lays his or her position to match common ground with the audience. This is a give-and-take process. Effective persuaders also use testimonies, past and current research, etc and readjust their argument to make them appealing to their audience. Persuaders must know an audience well enough to know what will capture their immediate and continued attention. Juror number 8 was in a situation where there is no common ground between him and the other jurors.All are from diverse backgrounds and uncomfortably brought together to deliberate the facts in an open-and-shut murder trial. Juror number 8, wanting to â€Å"just talk†, kept reconsidering and adjusting his positi on with the other juror’s positions about the defendant until a common was reach in the deliberation. Again, this is a give-and-take process and is effective if properly done right. The third essential step is presenting evidence to an audience. Conger stated that evidence alone will not convince an audience to support a position or an idea.Evidence can appear too abstract and not entirely informative. Persuaders, Conger noted, use stories, metaphors, analogies, examples, etc and use vivid language skillfully to paint a compelling big picture of their point of view. This approach is far more effective than stating facts in persuasion. In the movie, juror number 8 used different testimonies from specific jurors to pick apart each piece of evidence to support his argument for reasonable doubt. He used juror number 9 (old man) insights about the old man’s motives, and juror number 6 (painter) and his own experience hearing train noises.The old man, seeking attention for t he first time, assumed he heard voices. His motives and whether or not he really heard voices are questionable. He also used jurors’ number 4 (stock broker), 9 and 12 (ad man) comments about indentations on the 45 year old woman’s nose, indicating she wore eyeglasses. The woman’s eyesight is questionable and she is not a reliable witness. The other jurors’ testimonies gave a clearer and more convincing argument for reasonable doubt. The fourth essential step is connecting emotionally to a belief and with the audience.Good persuaders walk along a fine line balancing a strong commitment to a point of view (i. e. , belief) and not getting emotionally carried away. If balanced properly, an audience will see and believe the sincerity in a persuader’s message. Good persuaders also know the mood of their audience. Conger stated that effective persuaders â€Å"have a strong and accurate sense of their audience emotional state†¦and adjust the tone of their argument accordingly. †Persuaders gets a feel of their audience by listening to and gathering information from side conversations, or asking people with better insights about the audience’s mood.Good persuaders constantly analyze their audience’s behavior and use the proper tone in messages to match what the audience is feeling or expecting. Juror number 8 pretty much distanced himself from the other jurors. As he did, he listened to side conversations in the room, and observed the mood and temperament of each juror. He connected with each one accordingly and specifically. Juror number 3 (messenger service owner), for example, is very vocal and loose tempered. Juror number 8 approached him directly and firmly.He spoke respectfully and candidly about the burden of proof to juror number 2 (bank teller), who is timid and easily persuaded by other opinions. Juror number 8 constantly kept analyzing this audience the 11 other jurors. Juror number 8 broad ly demonstrated Jay Conger’s essential steps to persuading people. In the movie, he mainly used persuasion faults by the other jurors to strengthen his position and to change their minds. And he kept studying and analyzing what the other jurors were saying about the facts. Persuasion is definitely a learning and negotiating process, and knowing your audience is half the battle.
Tuesday, August 13, 2019
Aristotle Essay Example | Topics and Well Written Essays - 1500 words - 1
Aristotle - Essay Example One of the primary elements of a virtuous man is that he also be a courageous man. Despite the fact that Aristotle’s ideas lie at their foundations, much of Aristotle’s ideas are presented in relatively abstract terms, often difficult to understand and apply to everyday modern conceptions. However, studying Aristotle’s concepts of what constitutes a courageous man can provide a great deal of insight regarding what he intended when he discussed the more abstract concepts of virtue. Aristotle dedicates three full chapters to the discussion and investigation of what constitutes a courageous man in his book, Nicomachean Ethics, which begins to demonstrate on a more concrete level what he intended in his discussions of the virtuous man. Courage is a mean between fear and recklessness. All objects of fear are fearful things, and generally they are evil also, so fear is defined as the expectation of evil. It is right and proper to fear some evils, but wrong to fear those which are not within ones control as an agent. The truly courageous man is concerned only with the most terrible of evilsâ€â€deathâ€â€and in particular with death in the most noble of circumstances, war. The real test of courage is how a man behaves in the face of dangers that are to some extent within his control. Like all human beings, the courageous man fears what is fearful, but he endures his fear in the right way and for the right reason because his aim is to act with nobility. It is possible to fear things to a greater or lesser extent than is warranted or to fear what is not really fearful, and these are the forms taken by the vices surrounding courage. Common usage has no name for excessive lack of fear, but the man who is afraid of nothing is either a madman or totally immune to pain. Excessive confidence is called recklessness. Excessive fear is cowardice. Cowards, reckless men, and courageous men are all concerned with the same situation, but have different attitudes
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